If Cookie Monster went to Brancenter...

He'd be disgusted by the lack of cookies the new building offers and develop an affinity for consuming massive quantities of fake ads. He'd stand at the color printers and wait till a delicious fake ad was printed and then ravagingly consume it with a noise that could only be duplicated by Tim Gordon's vocal chords. Soon no one would be able to print anymore and Leslie Buker would get into a huge fight with him in the print room. Rob would intervene and the room would erupt in chaos with yelling screaming crumpling and eating and would eventually end in giggling amongst Leslie and Rob. Cookie would continue his craft and ignore them. If Cookie Monster went to Brandcenter.

If Jessie Spano went to Brandcenter

She would constantly be saying, "There's never any time!" and would get all doped up on caffeine pills so she could stay up late and work on her fake ads that are due the next day in Wayne's class. She'd have a nervous breakdown and Nick would come by and say "hey what about this idea." And she'd suddenly realize that their friendship was far deeper and more meaningful than fake ads. She'd then come up with a radical repositioning campaign for Buddy Bands and Wayne would ask her if it's a "reminder campaign." We would laugh and talk about what happenend behind her back. Then Josh would call her "mama" and she'd get all huffy and slap him. If Jessie Spano went to Brandcenter.

Feeling blue? Just think of a happy place.

It's time to play what's the caption?

"Before you push him, can I borrow a quarter?"

The best thing that's happened today...

Kudos Goodby and North Kingdom

This is why I love advertising even more than Mario Party.

A review from Contagious:
Web developers have been reveling in the potential that broadband's
faster load times offer. The California Milk Processing Board
stretched the frontiers of the web with gettheglass.com, built by
Swedish whiz kids North Kingdom and backed by an integrated
campaign from Goodby Silverstein & Partners. The site boasts
beautiful graphics that wouldn’t be out of place in the latest
commercial games releases coupled with a compelling narrative,
urging gamers to overcome a series of challenges while moving along
a board game grid towards a life-giving glass of milk. The site boasted
lengthy dwell times of up to 30 minutes at weekends and deservingly
gained a Gold Cyber Lion at Cannes. See Contagious 11 for a full
review and demo of the site.

Play it at: www.gettheglass.com

Bravo Taxi

One of the 'goodest' ideas I've seen in a while.

www.15belowproject.org